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2010's Year-End Content Round-Up

2010 is coming to a close and we can’t think of a better time than now to gather up some of our most popular content and wrap it up in a nice little package just for you. We’ve got the Top 10 Hits from our Social Strategy Blog, our Top 5 eBooks, and our Top 5 Case Studies right here for you to peruse with no assembly or batteries required. So read what you missed in 2010 and get ready for more great Social content from Radian6 in 2011. We’re ready for the future of Social, are you?

Top 5 ebooks of 2010

1. Social Media Measurement & Analysis - An ebook for getting started tracking your social media campaigns and programs

2. Social Media Listening, Measurement, and Engagement Primer   Trying to figure out where to start in social media? This ebook can help you decide where, how, and why you need to jump in.

3. Radian6 Monitoring and Engagement Playbook - We share our processes for engaging in the online world with our Social Media Monitoring and Engagement Playbook.

4. Social Media for B2B: It's Not as Different as You Think - Think social media isn't for the B2B sector? Think again.

5. Social Media Execution: The Journey - It's not all about strategy you know. Take a drive down the tactical route to social media success, and let us help you get there.

Top 5 Case Studies of 2010

1. Setting Sail with Jessica Watson - Social media takes to the high seas.

2. Social Media and the Big Picture: The American Red Cross' Haiti Relief Efforts - The American Red Cross tells us how they use social media to increase their communication efforts during crises.

3. Breaking Down the Details of Community Building with eROI - The folks at eROI share an example of a community they built from the ground up, for Wacom Technology Corporation, a leading creative technology firm whose products are renowned throughout the design industry.

4. H&R Block Preps for Company-wide Social Media Outreach - H&R Block is poised to offer up the expertise of their tax advisors to the greater online community.

5. An Inside Look at Intuit's Inner Circle Customer Community - Intuit shares how their user community came to be, some of the growing pains they faced, and some of the lessons they learned building a basic beta testing program into a 25,000 member strong, highly active community.

Top 10 Blog Posts of 2010

1. 5 Steps to a Better Social Media Monitoring Plan - Build a listening program that helps you meet your business needs.

2. 10 Key Engagement Metrics to Track - How do you look at engagement and keep tabs on the factors that drive it?

3. 5 Social Media Topics to Watch - Based on a high level glance over the past year, here are the 5 social media topics that really seem to have the attention of the business world.

4. 10 Key Sales Metrics to Track - 10 ways to compare your social media channels to your other ones and see how they're impacting the bottom line.

5. 10 Key Awareness Metrics to Track - Measuring how far your brand extends, and how it extends, out there on the web.

6. Radian6 and Listening on Facebook - Want to know what Radian6 listens to on Facebook?

7. A Different Look at Community Management - Community managers are spokespeople, communicators, networkers, brand ambassadors, and representatives of their community all wrapped into one.

8. The Basics of Social Media Policies and Guidelines - Your social media policies should spell out the legal and procedural items while the guidelines focus on why social media matters to your organization, and all of the potential it holds to get people excited and motivated to participate.

9. 10 Ways to Show Your Community Love - 10 ways to keep your community feeling loved and appreciated.

10. 6 Elements of Effective Social Media Benchmarking - Chuck Hemann explains how researched benchmarks are a critical first step towards the success of any social media campaign.



About Us: Radian6 provides the leading social media monitoring and engagement platform for marketing, communications and customer support professionals. The company’s new Engagement Console enables brands and agencies to monitor all forms of social media, with real-time results, and engage as a team through unique workflow features for tagging, classifying, and assigning of posts. Analysis widgets on the Radian6 dashboard give users the ability to uncover the top influencers and trends as well as which conversations are having an impact online.

Our Clients: Radian6 currently has over 2,000 clients from a variety of industries – higher education, technology, healthcare, non-profits, manufacturing, consumer goods, and many more.  Our client base spans the globe.  Client size ranges from smaller regional businesses to global corporations and all sizes in between.  Some of our flagship clients include 3M, Dell Computers, GE, Microsoft, Intel, Kodak and UPS.