Top 10 Blog Posts of 2010
1. 5 Steps to a Better Social Media Monitoring Plan - Build a listening program that helps you meet your business needs.
2. 10 Key Engagement Metrics to Track - How do you look at engagement and keep tabs on the factors that drive it?
3. 5 Social Media Topics to Watch - Based on a high level glance over the past year, here are the 5 social media topics that really seem to have the attention of the business world.
4. 10 Key Sales Metrics to Track - 10 ways to compare your social media channels to your other ones and see how they're impacting the bottom line.
5. 10 Key Awareness Metrics to Track - Measuring how far your brand extends, and how it extends, out there on the web.
6. Radian6 and Listening on Facebook - Want to know what Radian6 listens to on Facebook?
7. A Different Look at Community Management - Community managers are spokespeople, communicators, networkers, brand ambassadors, and representatives of their community all wrapped into one.
8. The Basics of Social Media Policies and Guidelines - Your social media policies should spell out the legal and procedural items while the guidelines focus on why social media matters to your organization, and all of the potential it holds to get people excited and motivated to participate.
9. 10 Ways to Show Your Community Love - 10 ways to keep your community feeling loved and appreciated.
10. 6 Elements of Effective Social Media Benchmarking - Chuck Hemann explains how researched benchmarks are a critical first step towards the success of any social media campaign.